Bad Bunny’s historic 30-date residency in Puerto Rico will have an economic impact of close to $200 million (€233m), according to the island’s official tourist board.
The No Me Quiero Ir de Aquí stint will take place at San Juan’s 19,500-cap José Miguel Agrelot Coliseum on consecutive weekends between 11 July and 14 September this year.
Over 400,000 people have purchased tickets to the reggaeton star’s hometown residency, with sales coming in from a wide range of countries. Top markets include the United States, Puerto Rico, Mexico, Spain and Canada, while other ticketholders will be travelling from as far as the Netherlands, France, Aruba, South Korea, Jamaica, Italy and Germany.
Over 700,000 people registered to receive general presale codes for these sales, but only 100,000 were accommodated.
The first nine days of the three-month stint are exclusively for residents of the island, who, to purchase tickets, were required to present proof of residence at one of nine locations (125,000 tickets were sold). The remaining 21 dates, which were open to anyone willing to make the trip out to the Caribbean island, were sold out in four hours.
More than 200,000 visitors are flying into Puerto Rico for Bad Bunny’s historic residency
This influx of visitors will produce economic profitability of close to $200 million across hotels, restaurants, shops and tourist attractions, according to the region’s nonprofit destination marketing organisation, Discover Puerto Rico.
Rimas Entertainment and Move Concerts are organising the Puerto Rico run, with help from specialised businesses including Ticketera for residents of the island, and Vibee, which is administering hotel accommodations for the more than 200,000 visitors flying in.
Ticketera earned a Guinness World Record for its role in the residency after distributing more than 21,000 unique promo codes in just eight hours. More than 80,000 tickets were sold in the period, with sales surpassing $11 million (€9.7m).
In November, Bad Bunny (real name Benito Antonio Martínez Ocasio) will embark on a sold-out world tour of stadiums, promoted by Live Nation in partnership with Rimas Nation.
The Debí Tirar Más Fotos outing sparked huge demand, with more than 2.6 million tickets for 54 stadium shows in 18 countries across four continents sold in the first week on sale.
The trek will see the 31-year-old, who is managed by Noah Assad of Rimas Entertainment and booked by Jbeau Lewis of UTA, return to Europe for the first time since 2019 and Latin America for the first time since 2022, in addition to visiting countries such as Australia, Brazil and Japan for the first time ever.
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